WEEKEND BOX OFFICE DOWN 7.2 PERCENT
August 10, 2010 by admin · Leave a Comment
One year ago, Paramount’s G.I. Joe: The Rise of Cobra opened with $54.7 million dollars to give the box office its first “up” weekend in a month. By contrast, Will Ferrell’s The Other Guys opened this past weekend with $35.5 million as the box office turned in its first “down” weekend in a month. Overall, the box office was down 7.2 percent. Nevertheless, for the year it’s up 4.6 percent and is poised to cross the $7 billion mark by next weekend. Virtually all that increase, however, can be attributed to surcharges on 3D movies. Attendance is virtually flat — up just 1 percent.
The top ten films over the weekend, according to final figures compiled by Box Office Mojo (figures in parentheses represent total gross to date):
1. The Other Guys, Sony, $35,543,162, (New); 2. Inception, Warner Bros., $18,505,470, 4 Wks. ($227,637,569); 3. Step Up 3-D, Disney, $15,812,311, (New); 4. Salt, Sony, $10,908,204, 3 Wks. ($91,788,345); 5. Dinner For Schmucks, Paramount, $10,375,397, 2 Wks. ($46,620,949); 6. Despicable Me, Universal, $9,283,360, 5 Wks. ($209,287,345); 7. Cats & Dogs: The Revenge of Kitty Galore, Warner Bros., $6,902,116, 2 Wks. ($26,428,266); 8. Charlie St. Cloud, Universal, $4,700,490, 2 Wks. ($23,496,620); 9. Toy Story 3, Disney, $3,119,088, 8 Wks. ($396,387,342); 10. The Kids Are All Right, Focus, $2,597,177, 5 Wks. ($14,040,182).
