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September 14, 2010 by · Leave a Comment 

Disney chief Robert Iger is focusing his attention on “remaking” the company’s ABC television network and is putting pressure on Anne Sweeney, president of Disney/ABC Television Group and newly appointed ABC entertainment chief Paul Lee “to find hits and get them on the air fast,” the New York Post reported today (Tuesday), citing unnamed ABC insiders. But some analysts are expressing skepticism that an effective programming overhaul can be accomplished quickly. The newspaper quoted David Scardino at ad agency RPA as saying that the network’s planned schedule for the fall is “not aggressive.” (By contrast, Bloomberg, citing figures from Jack Myers of the Jack Myers Media Business Report, reported last week that NBC is investing $125-150 million in new shows from such winning producers as Jerry Bruckheimer and J.J. Abrams.) Scardino told the Post: “They’ve got a rough road and the new entertainment chief, Paul Lee, can’t do anything until mid-season. I’m not super optimistic.”