Friday, August 12, 2022


August 8, 2011 by · Leave a Comment 

Thursday is supposed to be broadcast television’s biggest night. It’s the night that most networks showcase popular scripted shows and slickly produced reality series — and charge their highest rates of the week for commercials. But last Thursday all of broadcast television’s offerings were beaten by the season premiere of MTV’s Jersey Shore. The controversial and phenomenally popular TV series drew 8.8 million viewers — a million and a half viewers more than CBS’s Big Brother, which wound up as the most-watched show on broadcast television. Some 6.5 million of those viewers were in the highly desired 12-34 demographic group. Moreover — and here’s something no broadcast show can boast about — Thursday’s episode drew more comments on Facebook, Twitter and other social networks than any show on television — 276,320 of them.