Sunday, April 5, 2020

HUNGER WILL BE FEEDING LIONSGATE FOR YEARS

March 26, 2012 by · Leave a Comment 

Analysts are predicting that The Hunger Games will provide a bountiful feast for years to come for Lions Gate Entertainment, which has had a hit-or-miss (mostly miss) record with movies in the past. The Los Angeles Times quoted JP Morgan analyst Monica Dicenso as predicting that the movie will produce at least a $310 million profit and generate a total box office of $1.5 billion. James Marsh of Piper Jaffray is predicting $400 million in profit for the first movie and 2 billion plus for the series. “The panacea in the movie business is to find franchises,” Lionsgate Films’ vice chairman Michael Burns told the Los Angeles Times. Previously the studio’s biggest movie franchise was Tyler Perry’s “Madea” films.”The idea that we can create some predictability around the most unpredictable part of our business is fantastic,” Burns added.