Thursday, September 19, 2019

WORST EVER DEBUT FOR AN NBC COMEDY

March 23, 2012 by · Leave a Comment 

NBC, it would seem, just can’t catch a break. Although its new comedy Bent received decent reviews, it was watched by just 2.57 million viewers on Wednesday. Among the key 18-49 age group, it drew the lowest ratings for any in-season comedy premiere ever. The result was fuel for headline punsters’ pens. “Bent Out of Shape,” said AdWeek.Bent Premiere Falls Flat,” headlined Broadcasting & Cable magazine. “NBC’s Bent Broken in Bow Wednesday,” said Daily Variety. NBC had to contend with another major flop Wednesday. Rock Center with Brian Williams was watched by just 3.02 million viewers, about a third as many who watch him on NBC Nightly News. Over on cable’s Fox News Channel, Bill O’Reilly drew more viewers — 3.10 million.