Wednesday, October 21, 2020

BRAVE RIGHT ON TARGET WITH $66.7 MILLION

June 24, 2012 by · Leave a Comment 

Disney’s Pixar kept its 13-film winning streak alive over the weekend by posting an estimated $66.7 million in ticket sales for Brave, topping the high end of expectations. The victory follows on the heels of Disney’s triumph with The Avengers, from its other acquired studio, Marvel, which has piled up nearly $600 million domestically and more than $1.4 billion worldwide since its release last month. Despite the strong competition from Brave for the family audience, DreamWorks Animation/Paramount’s Madagascar 3: Europe’s Most Wanted performed solidly in its third week, taking in $20.2 million to bring its total after three weekends to $157.5 million. But a provocative title failed to lure many moviegoers to theaters showing Fox’s Abraham Lincoln: Vampire Hunter, which opened at the low end of forecasts with $16.5 million. Another new film, Seeking a Friend for the End of the World, tanked with just $3.8 million.