Thursday, July 2, 2020

NBA TELECAST APPLIES FULL-COURT PRESS TO COMPETITION

June 20, 2012 by · Leave a Comment 

Tuesday night’s fourth-game victory of the Miami Heat over the Oklahoma Thunder drew an average of 13.87 million viewers, peaking in the final half hour with 15.85 million, according to overnight Nielsen ratings. (Because of the live nature of the telecast, those figures are likely to rise by at least 10 percent when final results are announced.) In the 9:00 p.m. hour the game drew close to twice the number of viewers of any other network, while in the 10:00 p.m. hour it drew three times the number. The solid results keep the series on track to become the highest-rated NBA Finals since 2004.