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BRITISH REGULATOR BANS BSKYB AD FEATURING BRUCE WILLIS

August 14, 2013 by · Leave a Comment 

News Corp-controlled BSkyB is the latest component of Rupert Murdoch’s media holdings to have its knuckles rapped by British regulators. Britain’s Advertising Standards Authority (ASA) on Tuesday barred an advertisement for Sky Broadband featuring Bruce Willis that said its unlimited service was available for about £7.50 (about $11.00) per month. The “small print” on the ad says that the price is only available to customers who buy Sky Talk, which provides phone service at $14.50 a month, in order to get the £7.50 deal for broadband. That information is contained in the ad, but fleetingly — too fleetingly according to the ASA.