IN NEW TV CONTEST, WINNER WILL WIN A CLONE OF THEIR DOG

Dogs and cats may be the biggest stars on the Internet, but it has been a long time since one starred on TV. But a British reality show could change that. On Wednesday the British network Channel 4 said that it will broadcast “a unique competition” in which the winner will receive a clone of his or her dog. Dubbed The £60,000 Puppy (£60,000 equals approximately $100,000.) The South Korean firm Sooam Biotech claims that it has already cloned 400 dogs and are looking to expand their business internationally. In a news release on Thursday, Channel 4 described the program this way: “The observational documentary will follow the team from Sooam Biotech as they travel the length and breadth of the U.K. in search of a dog which is not only loved and wanted, but needed. The South Korean team will meet an array of eccentric dog lovers who cannot bear to think of life without their four legged friend, as they try to prove why they deserve the chance to have a backup dog ready, for when their original dog passes on.”