Monday, January 18, 2021

RATINGS RISE FOR NBC (BUT REVENUE LAGS)

January 28, 2014 by · Leave a Comment 

Comcast Chairman/CEO Brian Roberts boasted during a conference call today (Tuesday) that “the turnaround in broadcast is happening even faster than we had anticipated.” Roberts was referring to the NBC television network, which Comcast owns as part of its NBCUniversal acquisition. But while Roberts touted NBC’s ratings improvements, NBCUniversal chief Steve Burke observed later that “broadcast television has a long way to go.” He cited a “monetization gap” between the ratings and lagging receipts from ad sales and retransmission fees. “There is plenty more to go,” he said. Roberts also touted record ad revenue for the Winter Games, which will be carried not only on the NBC broadcast network but also on four of its cable outlets: NBC Sports, USA, MSNBC and CNBC. In addition, the company’s Universal Pictures film division had a record year at the box office — both in terms of total revenue and profits.