Thursday, January 21, 2021

VIACOM CHANGES ITS MIND ABOUT YOUTUBE

March 19, 2014 by · Leave a Comment 

Viacom has agreed to drop the copyright-infringement lawsuit against Google’s YouTube that it filed seven years ago. Although reports indicated that the two sides had agreed on a settlement, they also said that no money had changed hands. “This settlement reflects the growing collaborative dialogue between our two companies on important opportunities, and we look forward to working more closely together,” the companies said in the statement.” When the suit was filed, Viacom had claimed that YouTube was hosting thousands of unauthorized clips posted by users. But over the years, most other media companies have viewed YouTube as a valuable marketing platform and have received a share of the revenue from ad placements near their content. And in 2012 Viacom and YouTube reached an agreement allowing Viacom’s Paramount division to rent hundreds of its films via the video site. In reporting on the settlement, the New York Times commented that it “reflects the changed landscape concerning allegations of copyright violations on the web.”