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CHINA EXPORTS SONG-WRITING TV COMPETITION TO U.K.

April 15, 2014 by · Leave a Comment 

After being mostly an importer of reality TV shows and formats, China will be exporting one this year. Britain’s ITV said that it has acquired the rights to air Star China’s Sing My Song in the U.K. In the show, song writers compete against one another for the best original song. In reporting the deal, China’s Xinhua news service quoted singer-songwriter Liu Huan as saying that the competition is not aimed at choosing a singing star “but to choose a good original song. I hope the show can help promote good new songs.” Xinhua observed, “Sing My Song signals a new direction for talent shows, highlighting contestant creativity instead of focusing on their reproductions of existing work.”