Wednesday, January 20, 2021

HULU INVESTING IN MORE ORIGINAL PROGRAMMING

May 1, 2014 by · Leave a Comment 

Like rivals Netflix and Amazon Prime, Hulu is assertively moving forward with its own original programming and acquiring rights to many of the top-rated network shows, it indicated at its upfront presentation in New York on Wednesday. Hulu chief Mike Hopkins said that the streaming service plans to quadruple its investment in original programming over the next year, including a parody of Bravo’s Real Housewives series, called the Hotwives Orlando. There’ll also be a drama about a group of dancers called The Next Step. Although Hulu is jointly owned by the corporate parents of NBC, ABC and Fox, the service noted on Wednesday that it had also acquired exclusive subscription video on demand rights to about 5,300 CBS episodes. Hopkins also said that Hulu plans to offer a free service to smartphone and tablet users this summer. Currently the free service is available only to desktop PC users.