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June 3, 2014 by · Leave a Comment 

Netflix plans to get into the business of animated comedies when it launches Bojack Horseman on August 22. It said in its announcement that it will release all 12 “adult-themed” episodes about a humanoid horse on that date. Bojack, the horse, is voiced by Will Arnett (Arrested Development). His human sidekick is voiced by Aaron Paul (Breaking Bad). The series focuses on Bojack, the star of the fictional Horsin’ Around series of the 1990s, who’s now washed up but hoping for a comeback. In announcing the acquisition of the series last December, Netflix Chief Content Officer Ted Sarandos said, “BoJack Horseman is a brutally funny and unique take on what can happen after pop stardom.” And in an interview with the BBC, Paul called the series “a cartoon that’s wrong on every single level possible, but in the most beautiful, heartfelt way.”