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REPORT: MURDOCH TO LAUNCH ANOTHER DIGITAL NEWS SERVICE

July 31, 2014 by · Leave a Comment 

Rupert Murdoch has apparently not given up hope that completely digital news publications can prove to be profitable. Two years after shutting down The Daily, the digital newspaper developed for the iPad, after it failed to generate enough subscriptions, Murdoch is now planning to launch an app-based daily news service that would include original reporting along with aggregated content from News Corp-owned publications, including the Wall Street Journal, the New York Post, the London Times, and the Sun. According to the Financial Times, the news service, which would be aimed at "millennial" readers — i.e., those born between 1980 and 2000 — is being developed by News Corp’s Kareem Amin, who holds the title of VP of Product. Amin has been publicly critical of the company’s previous online efforts, including The Daily. The FT report did not indicate whether video content from Fox News or Sky News, which are part of Murdoch’s 21st Century Fox, would also be included in the online service.