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ESPN SUSPENDS MIAMI-BASED HOST FOR LEBRON BILLBOARD

August 8, 2014 by · Leave a Comment 

ESPN radio and TV personality Dan Le Batard, who is based in Miami, was so angry that basketball star LeBron James had failed to thank Miami fans after his four seasons with the Heat that he attempted to buy ads in two newspapers in and around Cleveland, where James has rejoined the Cavaliers. The planned ads read, "You’re Welcome, LeBron. Love, Miami." Neither the Cleveland Plain Dealer nor the Akron Beacon Journal would run the ads, however. But Le Batard did get some mileage out of the matter on his ESPN radio show. Then, following the newspapers’ refusal, Le Batard was able to purchase a billboard in Akron, a neighboring city, using a cartoon font for his facetious "thank you" message. The stunt may have earned him kudos from Miami fans, but ESPN executives were not amused. They suspended Le Batard from both his TV and radio shows for two days. In a statement published by the Hollywood Reporter, ESPN said that Le Batard’s action "does not reflect ESPN’s standards and brand. Additionally, we were not made aware of his plans in advance."