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August 18, 2014 by · Leave a Comment 

With Amazon as a negotiating tactic reportedly barring customers from preordering Disney DVDs and Blu-ray Discs, Walmart has stepped up and begun offering what Home Media mazazine describes as "deep-discounted preorder options" for Disney discs. "We kicked off a promotion this week to customers to let them know that we have sought-after Disney titles, and the response has been strong, with a 90 percent increase in combined DVD and Blu-ray sales for Marvel’s Captain America: The Winter Soldier, and a 40 percent increase in sales for other Disney titles," Walmart spokesperson Jaeme Laczkowski told Home Media. The Captain America sequel is now available for preorder at half the list price for the DVD and 25 percent off for the Blu-ray combo pack. Maleficent is being offered at 43 percent off the list price.