Friday, January 22, 2021

THE PEACOCK IS PROUD AGAIN

September 24, 2014 by · Leave a Comment 

NBC finished the 2013-14 television year on a high note, coming in at No. 1 among the key 18-49 age group, largely as a result of its strong showing with Sunday Night Football and its America’s Got Talent competition. It seemed like a fitting end-of-the-year showing for a network that appears to be recovering at last from years of inertia. Sunday’s NFL telecast, in which the Pittsburgh Steelers defeated the Carolina Panthers 37-19, averaged 19.7 million viewers. Football also helped CBS finish the week with the highest total of adult viewers. The Thursday Night Football game in which the Atlanta Falcons crushed the Tampa Bay Buccaneers 56-14, averaged 11.9 million viewers. But the network’s venerable 60 Minutes beat that number, drawing 17.9 million viewers for its season opener. CBS said that it was the biggest premiere audience for the show in 17 years. The program featured a report by Scott Pelley in Iraq about ISIS, on the eve of the U.S. bombing of militant targets. Pelley’s boots-on-the-ground reports from Iraq had little effect on ratings for the CBS Evening News, which remained far behind its NBC and ABC rivals. NBC Nightly News with Brian Williams remained in the lead with 8.2 million total viewers, followed by ABC World News Tonight with David Muir with 7.9 million viewers. The CBS Evening News with Scott Pelley attracted 6.3 million viewers. Among total households, CBS remained the leader of the week with a 5.5 rating and a 10 share. NBC followed with a 4.8/8. ABC was third with a 3.6/6. Fox trailed far behind with a 1.9/3.