Monday, December 9, 2019

IS THE DVR REALLY TO BLAME FOR FALLING RATINGS AT 10:00 P.M.?

February 21, 2011 by · 3 Comments 

While network executives have been blaming the DVR for the low ratings of 10:00 p.m. shows in recent years, today’s (Monday) New York Times points out that many cable shows during that hour are thriving. For example, it noted, MTV’s Jersey Shore, which airs at 10:00 p.m. on Thursdays, averages about six million viewers in […]