Monday, April 22, 2019

VIEWERS WILLING TO PAY EXTRA FOR “TV EVERYWHERE”

July 16, 2010 by · 1 Comment 

Nearly 40 percent of TV viewers would be willing to pay an extra $5.00 per month to their cable or satellite provider in order to receive their TV programs whenever and wherever they want them, according to a new study from The Diffusion Group. Michael Greeson, who authored the new report, “Early Demand for TVE […]