BET STUDY SLAMS STUDIOS FOR BLACK MARKETING CAMPAIGNS

Studios attempting to target African-Americans in their ad campaigns are making a mistake by focusing narrowly on films that feature African-Americans or on storylines that might be especially relevant to black moviegoers, according to a study conducted for BET Networks. The study, “REEL FACTS: A Movie Goer Consumption Study,” observes that African-Americans are bigger movie […]

GLAAD TAKES ON “THE VIEW”

The Gay and Lesbian Alliance Against Defamation (GLAAD) has issued a “Call to Action,” urging its supporters to sign an online petition protesting comments by two black panelists on ABC’s The View about the spread of HIV-AIDS among African-American women. Host Sherri Shepherd and guest host D.L. Hughley, the group said, “perpetuated dangerous myths … […]