UNIVISION A BIG RATINGS WINNER

Nielsen’s top ten ratings list was turned on its ear this week as Univision’s telenovela (limited-run soap opera) Fuerza del Destino captured three of the positions among the key demographic group of adults 18-49, making the Spanish-language broadcaster the No. 1 network in the 9:00 p.m. hour throughout the week in that demo. Also in [...]

THANKS TO TALENT, FOOTBALL, NBC’S GOT RATINGS

It was another week for NBC’s peacock to crow. The struggling network saw its America’s Got Talent rank first and second in the Nielsen ratings, with the two-hour Tuesday edition averaging 12 million viewers and the one-hour Wednesday edition 11.1 million. Moreover, its Sunday night preseason NFL telecast between the Saints and Raiders averaged 9.3 [...]

NBC TOPS RATINGS AGAIN

CBS’s NCIS and its companion spin-off NCIS Los Angeles were the only scripted repeats to land in Nielsen’s top ten last week — a week that saw struggling NBC place four programs in that list — two editions of America’s Got Talent, preseason coverage of the Chargers-Cowboys game on Sunday Night Football, and the pre-kick [...]

JERSEY SHORE SHOWS MUSCLE IN SECOND WEEK

For the second week in a row, MTV’s Jersey Shore drew more viewers than anything aired on broadcast television Thursday night. While the MTV show attracted 7.4 million viewers (down 16 percent from last week’s season premiere) and 2.4 million more for the repeat at 11:00 p.m. (not to mention several million more who watched [...]

IN FINALE, FOX’S DANCE TRIPS UP

Ratings for the season finale of Fox’s onetime summer powerhouse So You Think You Can Dance dropped 13 percent from last year Thursday night. The first hour of the two-hour special averaged fewer than 6 million viewers, placing third among total viewers and tying for second among viewers 18-49. The second hour averaged 6.8 million [...]

JERSEY SHORE MUSCLES IN ON TV RATINGS

Thursday is supposed to be broadcast television’s biggest night. It’s the night that most networks showcase popular scripted shows and slickly produced reality series — and charge their highest rates of the week for commercials. But last Thursday all of broadcast television’s offerings were beaten by the season premiere of MTV’s Jersey Shore. The controversial [...]

60 MINUTES DOMINATES ON SUNDAY

According to conventional wisdom, TV shows that air at 8:00 p.m. are expected to perform poorly in the summer time because of the longer daily hours. But that theory flies in the face of the fact that CBS’s 60 Minutes, which airs at 7:00 p.m. (primetime begins an hour earlier on Sundays than it does [...]

NBC: LEAST-SEEN TV?

NBC, which once attracted 25-30 million viewers or more on Thursday nights with its Must-See TV comedy lineup and E.R., barely drew a tenth of that audience this week. Reruns of its comedies between 8:00 p.m. and 10:00 p.m. averaged just 2.16 million viewers, while a repeat of Law and Order: SVU at 10:00 p.m. [...]

FOX FIRST AMONG YOUNG VIEWERS, LAST AMONG TOTAL VIEWERS

Fox’s highest-rated show among total adults last week was the Wednesday edition of So You Think You Can Dance, which came in at No. 23 in the overall weekly ratings. Nevertheless, among the key demographic group of adults 18-49, Fox was the top-rated network for the week, followed by CBS, which attracted far more overall [...]

SAME NAME DROPPING FROM BIG BROTHER

It was pretty much of a wipe-out for Same Name featuring David Hasselhoff, as the reality show debuted on CBS Sunday night. It attracted just 5.27 million viewers at 9:00 p.m. Still that was good enough for first place in its time period, even though it retained only 62 percent of the audience of its [...]

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