Thursday, January 23, 2020

$3 MILLION FOR A 30-SECOND SPOT? A BARGAIN, SAYS SALES EXEC

February 11, 2011 by · Leave a Comment 

NBC’s top sales exec indicated on Thursday that advertisers got a bargain when they paid $3 million for a 30-second spot during Fox’s coverage of the Super Bowl last week, which saw 111 million people tune in. Speaking at the Association of National Advertisers’ TV and Everything Video Forum in New York, Marianne Gambelli, president […]

CNN’S GOT PIERS MORGAN? HOLD ON

July 1, 2010 by · Leave a Comment 

CNN President Jon Klein is attempting to put a cap on the gushing leaks within the cable news network about its programming plans, but they continue to spread. Following numerous reports originating in the British press that Piers Morgan, the America’s Got Talent judge and former editor of the London Daily Mirror and the weekly […]

“HOLLYWOOD REPORTER” REPORTER CRASHES NBC REHEARSAL

May 17, 2010 by · Leave a Comment 

The Hollywood Reporter may be — as numerous reports have indicated — in its last days as a daily trade publication. Its staff may have been decimated, and morale reportedly has never been lower. But that didn’t stop an enterprising THR reporter from scooping all other publications by being the first to reveal NBC’s drastically […]