Wednesday, February 19, 2020

FOOTBALL NOT SO WONDERFUL FOR CLASSIC LIFE

December 3, 2012 by · Leave a Comment 

NBC’s annual roll-out of the Christmas classic It’s a Wonderful Life was no match for college football Saturday night. The Jimmy Stewart heartwarmer drew just 4.15 million viewers, down from 4.55 million last year, and was dead last in the ratings among the 18-49 age group. On the other hand, ABC averaged 4.81 million viewers […]

NFL LOCKOUT? IT WON’T HARM ESPN, SAYS IGER

May 12, 2011 by · Leave a Comment 

ESPN is shielded from financial harm if the NFL and players fail to reach an agreement that would end the lockout, Disney chief Robert Iger has told CNBC’s Julia Boorstin. As reported by AdWeek magazine, Iger indicated that plans are in place to run college football on Monday nights, for which ESPN will up its […]

BASEBALL LIKELY TO BENEFIT FROM NFL, NBA PLAYER DISPUTES

April 18, 2011 by · Leave a Comment 

Disputes between players and owners of NFL and NBA franchises that threaten to shut down the fall seasons for professional football and basketball have caused advertisers to redirect some of their spending to Major League Baseball and college football telecasts, Daily Variety reported today (Monday). The first weeks of the baseball season have already shown […]

COLLEGE FOOTBALL THROWN FOR A BIG (RATINGS) LOSS

September 6, 2010 by · Leave a Comment 

The season debut of Saturday Night College Football on ABC produced ratings results no better than those for any of the regular throw-away shows that the networks tend to slough off to Saturday nights nowadays. According to overnight ratings, the game between LSU and North Carolina averaged just 4.21 million viewers, down 41 percent from […]