Monday, September 23, 2019

THE LORAX IS GREEN IN MORE WAYS THAN ONE

March 6, 2012 by · Leave a Comment 

Final box-office figures on Monday confirmed that Universal’s Dr. Seuss’ The Lorax did indeed sell more tickets than any other movie this year. Although its actual take was about a half-million dollars less than estimates, the movie wound up with $70.22 million. That was significantly higher than the $50 million that most experts had predicted […]

LORAX,/em> SOARS PAST FORECASTS

March 5, 2012 by · Leave a Comment 

Dr. Seuss’ The Lorax opened with an estimated $70.7 million, far exceeding experts’ forecasts of $50-60 million — setting a record as the biggest opening for an animated family film that was not a sequel. It is also the biggest opening so far this year, Universal’s fourth-biggest opening ever, and the biggest opening for a […]

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