Sunday, February 23, 2020

SPANISH BANK COMMERCIAL DRAWS MILLIONS ON THE WEB

July 7, 2012 by · 1 Comment 

Spain’s fifth-largest bank, the 130-year-old Banco Sabadell, has used the anthem of the European Union, Beethoven’s “Ode to Joy” from his Ninth Symphony, to create a commercial that has gone viral on the Internet (2.1 million views on YouTube as of Saturday morning). The so-called flashmob gathered for the ad’s production included 100 participants from […]

RECORD YEAR AT EUROPEAN BOX OFFICE

May 6, 2010 by · Leave a Comment 

The total European box office grew 12 percent in 2009 to $8 billion (EUR 6.27 billion), establishing a new record, according to the Strasbourg-based European Audiovisual Observatory (EAO). Attendance surged 6 percent, with 981.1 million tickets sold versus 925.3 million in 2008. The soaring box office was also fueled by premium pricing for 3D screenings. […]