Tuesday, September 22, 2020

ARGENTINE Y&R EXECS IN DEEPER HOT WATER

May 9, 2012 by · Leave a Comment 

That television commercial featuring a member of Argentina’s hockey team training in the Falkland Islands, ending with the tagline “To compete on English soil, we train on Argentine soil,” was not, as originally presumed, commissioned by the Argentine government. According to Advertising Age, the 90-second spot was produced on spec by the Buenos Aires unit […]

ARGENTINE TV: OLYMPICS CAN’T ESCAPE POLITICS

May 4, 2012 by · Leave a Comment 

Once again, the Olympics, which is supposed to be a politics-free zone, has been used for political gamesmanship — this time by Argentina, which secretly produced a TV ad showing one of its athletes, hockey player Fernando Zylberg, training there. It aired on Argentine television stations on Wednesday. “To compete on English soil, we are […]