Saturday, November 1, 2014

ADVERTISERS PROTEST RULES FOR FOOD ADS AIMED AT KIDS

April 29, 2011 by · Leave a Comment 

Proposed government guidelines that would allow food marketers to advertise only foods that provide children with a “meaningful contribution to a healthful diet” were challenged Thursday by the advertising industry. “If companies were to comply with these proposals, the restrictions are sufficiently onerous that they would basically block a substantial amount of advertising,” Dan Jaffe, […]