Saturday, March 25, 2023

HATFIELDS & MCCOYS A RATINGS CHAMP

June 1, 2012 by · Leave a Comment 

A six-hour miniseries airing on the History Channel this week may wind up leveling the playing field used by cable and broadcast networks. The series, Hatfields & McCoys, set Nielsen records, winding up on Wednesday with 14.3 million viewers and is likely also to wind up with the top ratings of the week. (Monday’s episode […]

HISTORY CHANNEL MAKES HISTORY

May 31, 2012 by · Leave a Comment 

The History Channel’s Hatfields & McCoys miniseries, starring Kevin Costner and Bill Paxton, managed to make history in its own right this week by setting records for the biggest audience for any non-sports program on cable ever. Monday night’s launch captured 13.9 million viewers, according to Nielsen Research, with an additional 3.2 million watching the […]

THE KENNEDYS: ASK NOT

April 7, 2011 by · Leave a Comment 

The so-called Kennedy Curse may have hit ReelzChannel, the company that picked up The Kennedys miniseries after the History Channel dropped it and after it was rejected by other cable channels as well. On Tuesday it said that the show’s two-hour premiere (the first two episodes), which aired on Sunday night, attracted 1.9 million — […]

THE KENNEDYS IS A HIT

April 5, 2011 by · 5 Comments 

Reaffirming the argument that there is no more effective publicity than controversy, the debut of The Kennedys miniseries on ReelzChannel on Sunday produced the biggest audience in the channel’s existence. The miniseries, which was reportedly rejected by the History Channel after it received complaints from members of the Kennedy family and close associates and found […]

BBC TO AIR THE KENNEDYS MINISERIES

March 24, 2011 by · 2 Comments 

While it was dropped by the History Channel and found no takers on any other major U.S. cable outlet until it was rescued last month by the relatively little-known ReelzChannel, the controversial miniseries The Kennedys has been picked up by the BBC. The London Independent reported today (Thursday) that the eight-part series will air in […]

AD BUYERS “ASK NOT” TO BE INCLUDED IN THE KENNEDYS

March 14, 2011 by · Leave a Comment 

ReelzChannel has acknowledged that advertisers are keeping their distance from The Kennedys, the miniseries it acquired from the History Channel after that channel said in January that it was not “fit for the History brand.” Mediaweek (which accounted for the reluctance in its lede by remarking that “advertisers are notorious wusses”) reported that, just three […]