Friday, October 23, 2020

NBC WINS NOVEMBER RATINGS SWEEPS

November 21, 2012 by · Leave a Comment 

NBC had to share the No. 1 position among the 18-49 age group on the weekly Nielsen ratings chart with CBS last week, but nevertheless it remained on top for the eighth consecutive week. It also won its first November Sweep since 2003. Pretty good for a network that had seemed mired in last place […]

FOOTBALL BEATS AMERICAN IDOL IN AD SALES

October 22, 2012 by · Leave a Comment 

For the first time since 2007, ads on Fox’s American Idol are not the most expensive on TV for media buyers. According to Advertising Age, that distinction now belongs to NBC’s Sunday Night Football. Setting aside ads for the Super Bowl, the summer Olympics, and the top awards show, all of which command premium pricing, […]

SEASON DEBUT OF WALKING DEAD SETS RECORD

October 15, 2012 by · Leave a Comment 

Signaling cable television’s increasing robustness in its competition with broadcast TV, the third season of AMC’s The Walking Dead drew 10.9 million viewers Sunday night — a record for a basic-cable dramatic series. Perhaps even more impressive was the fact that 7.3 million — or 67 percent — of the audience was in the key […]

NBC SCORES BIGGEST RATINGS WIN IN YEARS

September 12, 2012 by · Leave a Comment 

The beginning of the football season dominated the Nielsen ratings chart for last week, with NFL-related programs on NBC accounting for six of the top ten programs. With NBC’s America’s Got Talent accounting for two more, the struggling network wound up with a whopping 80 percent of the top ten, something it has not accomplished […]

FOR NBC, OLYMPICS WERE LIKE MUST-SEE-TV ALL OVER AGAIN

August 15, 2012 by · Leave a Comment 

was down somewhat from the opening week, but by adding the Sunday wrap-up show London Gold to its schedule, the network managed to win the top eight positions on the Nielsen ratings list. The top spot went to Tuesday’s coverage, which drew 30.15 million viewers and scored an overall household rating of 17.6 and a […]

RATINGS: THEY’RE ALL ABOUT THE OLYMPICS

August 8, 2012 by · 1 Comment 

If a week had ten days, NBC’s Olympics coverage would have swept the entire list of the top ten positions on Nielsen’s weekly rating list. As if was, it took the top seven, with Tuesday’s telecast drawing the most viewers — 38.7 million and Thursday’s a close second with 36.8 million. CBS reruns filled the […]

CABLE MINISERIES CLAIMS WEEK’S TOP RATINGS

June 6, 2012 by · Leave a Comment 

No program on broadcast television last week produced bigger ratings than Hatfields and McCoys, on cable’s History Channel. The three episodes of the miniseries took the three top places on Nielsen’s cable-ratings chart, with the third episode capturing 14.29 million viewers. By comparison, broadcast TV, which officially went into the summer rerun season last week, […]

CBS: THE MOST-WATCHED NETWORK OF 2011-12

May 23, 2012 by · Leave a Comment 

With ratings for television’s big talent contests down markedly from previous years, CBS — the only network that does not air such contests — boasted that it is winding up the season with the largest margin of victory by any network in 23 years. At least, so far as total viewers are concerned. Among the […]

RATINGS PLUNGE FOR TV TALENT CONTESTS

May 23, 2012 by · 1 Comment 

Ratings for the penultimate week of the season were a virtual reflection of the season as a whole. Twelve of the top 20 shows of the week were broadcast by CBS. Of the eight that were not, six were talent contests — two hours each of Fox’s American Idol, ABC’s Dancing with the Stars, and […]

CNN’S AUDIENCE PLUMMETS AS BROADCAST NETWORKS’ SOARS

May 17, 2012 by · Leave a Comment 

A lot of people were watching television Tuesday night. The season finale of NCIS was the most watched, with 19.05 million viewers, according to final figures from Nielsen Research. Its sibling spin-off NCIS: Los Angeles captured 15.19 million viewers, despite airing opposite Dancing with the Stars with 13.23 million. America’s Got Talent, though down in […]

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