Monday, December 16, 2019

REPORT: THE INTERNET POSES NO CHALLENGE TO TV — YET

June 6, 2012 by · Leave a Comment 

The notion that the Internet is drawing viewers away from traditional TV is more myth than reality, the president of TVB, the broadcast industry marketing trade group, suggested on Tuesday. Speaking at the SNL Kagan TV and Radio Finance Summit in New York, Steve Lanzano unveiled his group’s latest study indicating that Internet video amounts […]