FOOTBALL SCORES FINAL RATINGS VICTORY FOR 2011

What would NBC be without football? It closed out 2011 with its Sunday Night Football coverage of the contest between the Dallas Cowboys and the New York Giants attracting 27.62 million viewers. But, after football, that was just about all she wrote for the struggling peacock in primetime. Its highest-rated nonsports show during last week [...]

RECORD RATINGS FOR SUNDAY NIGHT FOOTBALL

An average of 23.7 million viewers tuned in to NBC’s Sunday Night Football on New Year’s Day. The contest between the New York Giants and the Dallas Cowboys peaked in the final hour with 25.6 million viewers. The ratings were given an unintended added boost by the competition, which offered only reruns in opposition. According [...]

SO WHAT DID XMAS SHOPPERS WATCH ON THEIR NEW TV’S?

The week before Christmas featured nearly as many reruns on primetime TV as a typical week in midsummer – with commensurate low ratings. There were a few exceptions. A repeat of CBS’s NCIS drew 12.4 million viewers to finish in third place behind NBC’s Sunday Night Football telecast (Chicago vs. Green Bay) with 24 million [...]

FOOTBALL CRUSHES XMAS COMPETITION

NBC’s Sunday Night Football coverage of the Chicago Bears/Green Bay Packers game averaged 20.6 million viewers, according to Nielsen overnight ratings. Because of the live nature of the game, that figure is almost certain to rise when final figures are released late today or tomorrow. The game overwhelmed just about everything else on television, which, [...]

FOOTBALL IS THROWN FOR A RATINGS LOSS

The most-watched television show last week was not NBC’s Sunday Night Football. In fact, the contest between Baltimore and San Diego ranked only fourth on the Nielsen ratings list for the week, presumably brought down by competition from the season finale of CBS’s Survivor: South Pacific. No, the No. 1 show was CBS’s eight-year-old drama [...]

DID SURVIVOR BEAT FOOTBALL? MAYBE

Overnight ratings for Sunday night were thrown into confusion today (Monday) after an afternoon NFL game on CBS ran more than 30 minutes into primetime in the Eastern and Central time zones. CBS initially claimed a win for the night, citing strong ratings out of the game for 60 Minutes plus a solid performance by [...]

CBS WEARS TWO RATINGS CROWNS

CBS was not only the most-watched network among total adults last week — a standing that it usually maintains — but it was also the most-watched among viewers 18-49, a standing that often eludes it. Nevertheless, the No. 1 show for the week remained NBC’s Sunday Night Football. The New York Giants/Dallas Cowboys matchup attracted [...]

RATINGS: NETWORKS SERVE LEFT-OVER TURKEY

The week following the Thanksgiving holiday saw a peculiar shift in the Nielsen ratings. To be sure, there was the expected lineup of football telecasts in the top ten, with NBC’s Sunday Night Football taking the No. 1 spot as usual as it attracted 18.9 million viewers. Taking the No. 2 spot with even more [...]

SUNDAY NIGHT FOOTBALL THROWN FOR A LOSS

NBC’s Sunday Night Football still ruled, but its total audience for the contest between the Detroit Lions and the New Orleans Saints drew 13.7 million viewers, a huge number by normal standards, but when judged against most other SNF results recently, a huge disappointment. It was down 18 percent from the year-ago contest between the [...]

REPORT: NFL PUTTING THE SQUEEZE ON NBC

NBC and the NFL have begun talks aimed at renewing Sunday Night Football, with the NFL making it clear it wants a significant increase in payments, the New York Post reported today (Friday). The current deal calls for NBC to pay the NFL about $600 million yearly for rights to air the Sunday games. According [...]

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