SO WHEN WILL 3D COME OF AGE?

Veteran media analyst Larry Gerbrandt has predicted that adoption of 3D TV could be accelerated via video games and 3D camcorders. Writing in today’s (Wednesday) Hollywood Reporter, Gerbrandt noted that there are barely a handful of 3D movies available via Netflix and Amazon, but that increasingly studios are shooting their tentpole movie releases in 3D and television producers are now shooting in 3D even if their shows aren’t shown on 3D — yet. “As equipment costs come down and behind-the-camera expertise goes up, it is likely more TV shows will be at least mastered in 3D to enhance syndication longevity and value,” Gerbrandt wrote.