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IT’LL BE SUPER BOWL WEEK ON CBS

December 10, 2012 by · Leave a Comment 

IT’LL BE SUPER BOWL WEEK ON CBS


The broadcast networks that air the Super Bowl each year have managed to expand the event into nearly day-long affairs with special programming. But on Friday, CBS indicated that it plans an “all-encompassing approach” with Super Bowl-related telecasts beginning on Jan. 28 — a full week before the game itself on Feb. 3. The network said that it will erect four stages at Jackson Square in New Orleans’s French Quarter from which it will air 15 shows. “We’re looking to maximize the value of the Super Bowl across CBS Corp.’s assets,” CBS Sports chairman Sean McManus said in a statement, indicating that while most of the shows will air on the CBS broadcast network, some will air on Showtime and the CBS Sports Network as well.