Friday, May 14, 2021

FEY, POEHLER LIFT RATINGS FOR GOLDEN GLOBES

January 14, 2013 by · Leave a Comment 

The hilarious performances of Tina Fey and Amy Poehler at Sunday night’s Golden Globes presentations paid off handsomely in the ratings. The telecast averaged 19.7 million viewers, up 17 percent from a year ago. Even more impressive, the NBC telecast improved a whopping 28 percent among the 18-49 age group, to give NBC a victory for the night among the key demo. CBS, however, was the winner among total adults thanks to an overrun of the NFL playoff game between the Houston Texans and the Boston Patriots, which attracted 31.9 million viewers. (Opposite football in the first hour, the Globes drew only 9.9 million viewers, then jumped to 16.8 million in the second hour.)