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DISCOVERY REPORTEDLY PULLS OUT OF BIDDING FOR U.K. CHANNEL 5

April 17, 2014 by · Leave a Comment 

Just when it appeared as if a sale of Britain’s Channel 5 network to Discovery Communications and the U.K.’s BSkyB satellite service was a done deal, reports have emerged that Discovery is backing away from it for the time being. According to Britain’s Guardian newspaper, Discovery had expected BSkyB to take an equity stake in the broadcaster, only to discover that the 21st Century Fox unit was only interested in handling the channel’s ad sales. Likewise Viacom has also reportedly made an offer for the channel — again, with BSkyB handling ad sales.