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July 15, 2014 by · Leave a Comment 

Soccer on television appeared to have come into its own on Sunday as 17.3 million viewers tuned in to watch Germany’s 1-0 victory over Argentina — a record for a World Cup Final match in the U.S. The end of the match peaked at nearly 21 million. In addition, Univision drew another 9.2 million viewers, also a record for the Spanish-language network. (Univision said on Monday that its World Cup coverage was up 34 percent from 2010.) Millions more watched the game on the video websites WatchESPN and Univision.com, pushing the total number of viewers to nearly 30 million. (To put those figures in perspective, the recent NBA Finals averaged 15.5 million viewers, with 18 million watching the final game; the 2013 World Series averaged 14.9 million with 19.2 million tuning in for the final game.) The figures do not include millions more who watched the games in bars and other out-of-home locations. The top five markets for the telecasts were, in order: Washington, D.C., San Diego, Los Angeles, San Francisco and Orlando.