Tuesday, September 28, 2021

USA-BELGIUM MATCH PRODUCES NEAR-RECORD RATINGS

July 2, 2014 by · Leave a Comment 

Tuesday’s World Cup match between Belgium and the U.S. — won by Belgium 2-1 — produced a 9.6 overnight rating, peaking in the 5:45-6:00 p.m. quarter hour to a 14.1 rating, according to overnight Nielsen ratings. Those figures translated to an average of 16.49 million viewers. (In New York the game averaged a 15.0 rating, the highest in the country.) It was the second-highest overnight rating ever for a World Cup match on ESPN, Nielsen said, behind only the June 22 USA-Portugal match, which drew 18.22 million viewers and a 9.6 rating. In addition 5.1 million watched the game on Spanish-language Univision. Online, WatchESPN at one point was sending streaming feeds to 1.5 million viewers. Meanwhile, World Cup matches featuring the Mexican team produced huge ratings for Mexico’s Televisa and TV Azteca networks last week. The Hollywood Reporter, citing figures from a Nielsen IBOPE electronic poll, reported that the match between Mexico and the Netherlands on Sunday, which ended with a controversial call by the referee, attracted 10.2 million viewers. (The same match drew 10.4 million viewers in the U.S.) Earlier in the week, the match between Mexico and Cameroon drew 6 million viewers, followed by the Mexico-Brazil match with 8.2 million, and the Mexico Croatia match, which attracted 9.3 million.