Sunday, September 26, 2021

WILL APES RESCUE THE BOX OFFICE?

July 11, 2014 by · Leave a Comment 

Following the box office’s terrible Fourth of July weekend, Dawn of the Planet of the Apes should set things right again, analysts say, with the movie expected to gross around $65-70 million, about what the Tim Burton revival of the franchise earned in 2001 ($68.5 million). Twentieth Century Fox is being more conservative, however, predicting a take of around $50 million, about what Rise of the Planet of the Apes earned in its 2011 debut ($54.8 million). The movie has little competition, what with Transformers: Age of Extinction about to go into extinction following two weeks at No. 1. Reviews have been terrific and point the way to a strong hold in coming weeks as word-of-mouth spreads. Also opening in limited release (Los Angeles and New York), Richard Linklater’s critically acclaimed Boyhood is expected to pack ’em in. It follows a boy’s life from age 6-18, and was filmed over the twelve-year period. It is one of the few films ever to receive a 100-percent positive rating from all critics tallied by the Rotten Tomatoes website.