Friday, October 15, 2021

STUDY: INTERNET TV VIEWING NOT AFFECTING REGULAR TV VIEWING

November 15, 2010 by · Leave a Comment 

People who have connected their TV sets to the Internet to watch streaming or downloaded shows are not dropping their cable or satellite connections, according to a new study by Nielsen Research for the Cable & Telecommunications Assn. for Marketing (CTAM). According to the study, titled “Life Is a Stream: Understanding Consumers’ Viewership of TV […]