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AD BUYERS UPBEAT OVER CONAN’S FIRST WEEK

November 15, 2010 by · Leave a Comment 

After his first week on basic cable, Conan O’Brien’s TBS show is being assessed as a huge success by several advertising executives, Advertising Age reported today (Monday). “He’s bringing in really young viewers. The median age is over 20 years younger” than his rivals’, Amy Sotiridy of Interpublic Group’s Initiative told the trade publication. While […]