$3 MILLION FOR A 30-SECOND SPOT? A BARGAIN, SAYS SALES EXEC
February 11, 2011 by admin · Leave a Comment
NBC’s top sales exec indicated on Thursday that advertisers got a bargain when they paid $3 million for a 30-second spot during Fox’s coverage of the Super Bowl last week, which saw 111 million people tune in. Speaking at the Association of National Advertisers’ TV and Everything Video Forum in New York, Marianne Gambelli, president […]
