Wednesday, July 28, 2021

IDOL FLIES; NBC SINKS

March 17, 2011 by · Leave a Comment 

Wednesday’s edition of American Idol averaged 22.18 million viewers, peaking in the 9:30 p.m. half-hour with 24.11 million and once again attracting more viewers than all of the competition combined, according to Nielsen Research. Meanwhile, struggling NBC continued to wage a losing battle. Its Minute to Win It had a minute audience of just 3.25 […]

NBC, TRYING HARDER, IS NOW IN SECOND PLACE

July 14, 2010 by · Leave a Comment 

It’s rare when any company boasts about being No. 2 — Avis’s long-running ad campaign notwithstanding — but NBC, which in recent years has finished last in the ratings during the regular season, sent out a news release Tuesday proclaiming its No. 2 status in last week’s ratings. Once again, most of its ratings strength […]