HEAT’S VICTORY HEATS UP RATINGS

With the fifth and deciding game of the NBA finals on ABC, not only did the Miami Heat run hoops around the Oklahoma Thunder, but the network also did the same vis à vis its competition, averaging 12.91 million viewers in the overnight ratings, expected to rise to around 16 million when the final results […]

ABC AND NBA TOGETHER SPELL HUGE RATINGS

ABC is trouncing its competitors with its coverage of the NBA Finals. With 11.4 million viewers tuning in, Thursday’s telecast of Game 2 between the Miami Heat and the Oklahoma City Thunder drew an audience that exceeded all of the other networks’ combined. Among the key age group of 18-49, the telecast outdistanced the combined […]

WHEN IT COMES TO TWITTER, MTV BEATS THE SUPER BOWL

Twitter on Tuesday announced the events of 2011 that generated the most tweets per second. No. 1 on the list was the MTV Video Music Awards, when Beyoncé revealed she was pregnant. Some 8,868 tweets were recorded for that event. By contrast, while the Super Bowl on February 6 drew the biggest television audience in […]

A BAD WEEK FOR LEBRON IS GREAT FOR ABC

ABC’s telecasts of the NBA finals between the Dallas Mavericks and the Miami Heat dominated the primetime ratings for the second week in a row among total viewers and those 18-49. Along with Monday’s The Bachelorette, the telecasts easily gave ABC the No. 1 spot on the Nielsen top ten list. But NBC’s talent shows, […]

RATINGS DROP FOR TONYS

As usual, Broadway’s Tony Awards was not a ratings winner Sunday night. The awards ceremony, usually the lowest rated of all the show-biz trophy presentations, drew an estimated 6.9 million viewers, according to overnight Nielsens, down slightly from last year’s 7 million viewers and 2009’s 7.4 million. (It was a triumphant night for The Book […]

SOCCER NOW BIGGER THAN HOCKEY, BASEBALL?

Any lingering doubts about Americans’ interest in soccer were dispelled Monday when Nielsen released figures indicated that Sunday’s World Cup final between Spain and the Netherlands attracted 24.3 million viewers, who tuned in to the match on ABC and Univision. It was the most-watched soccer game ever on U.S. television and left other, more “traditional” […]

ABC SCORES DECISIVE RATINGS VICTORY WITH NBA

ABC’s hoop dreams came true last week as its coverage of Thursday’s seventh and deciding game of the NBA Finals, in which the Los Angeles Lakers defeated the Boston Celtics, drew 28.2 million viewers — the most to watch a basketball game since the Chicago Bulls led by Michael Jordan defeated the Utah Jazz in […]

NBA TIPS OFF AGAINST THE TONYS; NBA WINS

ABC’s coverage of the NBA Finals Sunday night attracted an average of 14.26 million viewers in primetime, peaking at 10:30 p.m. with 16.20 million, according to preliminary figures from Nielsen Research. That figure is likely to increase significantly when final results, which will include West Coast viewership, are announced. The 92-86 victory by the Boston […]