Sunday, June 20, 2021

SUMMER IS GREAT FOR CABLE, BAD FOR BROADCAST

August 25, 2011 by · Leave a Comment 

Cable TV networks are ending the summer with a number of big successes — surprisingly with scripted TV shows, while no broadcast show introduced during the summer months has made it, USA Today indicated today (Thursday). (On Wednesday, Fox’s newest entrant, Buried Treasure, became the latest broadcast reality show to be buried in the ratings.) […]

ORIGINAL CAST MEMBERS TO BE FEATURED IN DALLAS REVIVAL

July 11, 2011 by · Leave a Comment 

While it is not unusual for onetime TV hits to be revived after a generation or so, an upcoming reboot of Dallaswill be doing what none of the others have — featuring several of the stars of the original series in their original roles. TNT announced on Friday that it had ordered 10 episodes of […]

TNT CLAIMS BIGGEST CABLE WIN EVER

June 2, 2011 by · Leave a Comment 

Forget about March Madness. It was the madness that came in May with the NBA Playoffs that gave cable network TNT the biggest month in cable history. In a statement, the network said that it averaged 3.6 million total viewers in primetime and more than a million adults 18-34. The playoffs themselves averaged more than […]

NBA GAME SETS RATINGS RECORD

May 17, 2011 by · Leave a Comment 

TNT’s telecast of Game 1 of the NBA Eastern Conference Finals between the Miami Heat and the Chicago Bulls drew 11.1 million viewers, making it the most-watched basketball game on cable television in history. It broke a record set in 2003 when 10.8 million viewers watched Michael Jordan playing in his last All-Star Game. The […]

MARCH MADNESS STRIKES AMERICAN IDOL

March 19, 2011 by · Leave a Comment 

Airing on CBS and three cable networks — Time Warner/Turner-owned TBS, TNT, and truTV — the NCAA men’s basketball tournament scored a combined 17 million viewers and drew viewers away from their regular Thursday-night programs. All four major broadcast networks recorded significant drops in ratings. In particular, Fox’s American Idol fell to a season low. […]

NBA ALL-STAR GAME SCORES

February 22, 2011 by · Leave a Comment 

The NBA All-Star Game has rarely drawn big ratings in recent years. Last year, for example, it attracted some 6.8 million viewers, about half the number that watched baseball’s All-Star Game (and the MLB game was the lowest-rated in history). But this year, with some real stars in the line-up, the TNT telecast delivered 9.1 […]

TIME WARNER REVENUE SOARS IN FOURTH QUARTER

February 2, 2011 by · 1 Comment 

A surprising 14-percent jump in revenue from its cable-TV channels, led by advertising sales for TBS — where Conan O’Brien launched his new late-night show in November — boosted revenue for Time Warner past analysts’ forecast for the fourth quarter. The company said that ad revenue from cable TV rose a total of 21 percent, […]

NASCAR 400 TO BE TELEVISED IN 3D

June 22, 2010 by · Leave a Comment 

There will probably be more people watching the July 3 NASCAR 400 in the stands at the Daytona International Speedway than watching it on the handful of 3D sets currently in consumers’ homes, but TNT said Monday that it was not undertaking the 3D telecast for the ratings but for “the experience.” In an interview […]

TV ADS COST LESS IN FIRST HALF OF 2010

June 9, 2010 by · Leave a Comment 

The average 30-second spot on network television cost $104,051 during the first six months of this year, down about 10 percent from the same period a year ago, according to MediaWeek magazine, which cited figures from TargetCast. Fox commanded the highest unit price, $200,008 per spot, while those for ABC and CBS went for an […]

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